How much to charge on OnlyFans to maximize earnings
A major trap many new creators fall into is charging the lowest possible price in the hopes of getting more sales. But there are a few problems with this approach:
You make little money, even if you manage to get a solid amount of subscribers.
You tend to attract a "cheaper" audience, which means you'll have a harder time selling them PPV content.
You can adjust prices down the line, but you'll likely lose some of your subs when you do.
With that in mind, you should put some thought into your OnlyFans pricing now so you aren't forced to raise prices too soon.
Subscriptions
On OnlyFans, you can charge anywhere from $4.99 to $50 for a monthly subscription to your page.
But how much is an average OnlyFans subscription? $7.21, to be exact.
Most creators stick to the lower end of the allowed range to attract more subscribers. $5 to $10 is the most common price.
But there are plenty of cases where it makes more sense to go with a higher price.
You're running a no-PPV OnlyFans (more on that later).
You serve a very specific niche that other creators don't. If your niche has a small audience and little to no competition, you can get away with charging more.
You're particularly attractive. It shouldn't be too surprising that looks do play a role in this business.
You're social media famous. Having an existing following on social media platforms makes your content feel a lot more valuable to potential buyers. It also gives you an audience to funnel into your OnlyFans.
Ultimately, how to set subscription price on OnlyFans is different for each creator. $10 is a good starting point. But if any of the above criteria applies to you, don't hesitate to charge more.
PPV content
You can sell images, videos, and audio recordings as PPV (Pay-per-view) content on OnlyFans. This means users have to pay before they can view the locked message.
This can be a huge moneymaker. For many of the top creators, it's their biggest source of income. But you need to be smart about your pricing.
Images. How much to charge for pictures on OnlyFans? Images are usually sold in bundles. The common pricing for a bundle of 3 to 5 standard images is $10 to $20. Go with something similar when starting out.
Videos. How much to charge for videos on OnlyFans? Video content tends to cost more. The price is typically determined by the length of the video and its nature. Solo videos typically go for less than B/G (Boy/Girl) scenes. $3 to $5 per minute is common for pre-recorded videos. So, for one that's 10 minutes in duration, you'd want to charge at least $30.
Custom content refers to the content you create on request, and here, you can charge your highest rates. Price this content based on the cost you incur in producing it, how much effort you have to put in, and whether there are any special requests to cater to. For example, many subs will want you to call them by their name, which is something you can charge more for. Custom videos require serious effort and can go for hundreds of dollars, so don't hesitate to ask for your time's worth.
Other sources of income
OnlyFans has some other income sources where you can influence and adjust pricing.
Tips: Your subscribers choose how much and how often to tip you, but you can encourage them to tip you more and more frequently with an OnlyFans price list pinned to your profile.
Streams: Viewers can tip you during live streams. Here, you can use strategies like setting a tip goal for the stream or extending the duration of the stream with each tip.
Voice and video call: One-on-one calls with your closest subscribers should net you a good amount of income. If you offer this service, price it by the minute. $5 to $10 per minute is standard, but don't hesitate to charge more because subs will be willing to pay just for the exclusive attention.
Sexting: If offered as a service, sexting can get you anywhere from $3 to $5 per minute. But it's often better to use sexting as a tool to sell more PPV content. Talking dirty with your top-spending subs and building a parasocial connection with them can bring you consistent and lucrative PPV sales.
4 strategies for monetizing your OnlyFans
There are 4 main strategies creators use to monetize their OnlyFans. They all have their pros and cons, and how you generate the bulk of your OnlyFans income differs depending on which one you choose.
Free OnlyFans with PPV
Your first option is to create a free page and monetize it by introducing PPV content later down the line. This strategy is popular among creators starting without a following.
A free page attracts subscribers quickly, so you'll find it much easier to build an initial following. But you need some skill to monetize this following successfully.
Once you have some subscribers, you'll try to sell them PPV content and make most of your money that way. We cover the process in full detail in our guide on selling PPV content on OnlyFans.
Paid Page with PPV
The standard option and what most creators go for. You'll create a paid page and set a low subscription price of around $5-10 to attract more subs.
This strategy involves a mixed approach. You post some content to your timeline to keep subs around and engaged. But you also keep your very best content for PPV purposes.
A creator's take on OnlyFans pricing with the PPV strategy.
You generate a consistent monthly income through subscriptions while also making a lot more money from time to time with major PPV releases.
No PPV OnlyFans
The no PPV OnlyFans is a more recent innovation. Users are starting to understand how the business works, and they dislike the fact that to see a creator's most explicit content, they have to pay more on top of the monthly subscription.
That's where the no PPV OnlyFans comes in. This strategy involves posting all your content to your timeline and charging a higher monthly subscription to make up for the inability to sell PPV content. You'll want to price your sub at the upper end of the allowed range, somewhere between $20 to $50 a month.
No PPV pages charge a higher OnlyFans cost, but don't price-lock any content.
The appeal for your audience is that they get everything you have to offer in one place without having to pay more than the monthly sub cost.
Alternate Revenue Streams
Another way to make good money with OnlyFans is by tapping into alternate revenue streams. You have plenty of options here:
Sponsorships. Top creators get great deals with brands in the sex and clothing industries.
Product recommendations. Use affiliate links to get a commission on each sale. You can recommend products your audience would be interested in.
Merch. Either sell your own or partner up with a merchandising company.
Courses. Coach other creators on their OnlyFans journey with the lessons you've learned from experience.
Now, most of these options are usually most accessible to intermediate and veteran creators. While you might not be able to utilize them right when you start out, keep an eye out for opportunities.
Setting prices for more sales
OnlyFans prices aren't a set-and-forget matter on OnlyFans. You have to review and adjust them from time to time. And OnlyFans makes it easy for you to do that with bundling, discount, and promotional features.
Bundles. Offer bundles on your monthly subscription, where subs pay less if they subscribe for multiple months in advance. This gets you some quick cash flow and helps with subscriber retention. You can create bundles for other items as well, such as images and videos.
Promotions. Seasonal promotions can work wonders for your total sales. Users tend to spend more at certain times of the year, particularly around the end of year holidays and Valentine's Day. Run a promotion on your sub price at this time to lure in an excited audience.
Adjusting OnlyFans prices
While you should adjust your OnlyFans prices when it's necessary, be careful about doing it too often. For one, your existing subscribers won't be too happy.
But more importantly, over the coming month, you'll likely lose some subscribers who have auto-renew on. Adjusting your subscription cost disables the auto-renew feature for your existing subs, and they have to manually resubscribe.
Account for OnlyFans' cut
Lastly, just remember to account for OnlyFans fees when setting your prices - the platform takes a 20% cut from your earnings before adding the remainder to your balance.
$10 OnlyFans subscription price means $8 in income for you.
FAQs about OnlyFans prices
How much is an OnlyFans subscription on average?
The average OnlyFans price for a subscription is $7.21.
How much does OnlyFans cost for creators?
Creators don't pay; creating an account is completely free. However, a 20% fee is charged on earnings.
How much does OnlyFans cost for subscribers?
An OnlyFans subscription usually costs $5 to $10. Add any money spent on PPV content on top, and that's the monthly OnlyFans cost for subscribers.
Conclusion: How much is OnlyFans?
How much is OnlyFans a month? The average OnlyFans subscription cost is $7.21 a month. The most common prices are either $5 or $10 a month.
Rates for PPV content depend on how special and explicit the content is. Sell images in bundles, and charge by the minute for video content.
There are a few main strategies for monetizing your OnlyFans. You can create a free page or a paid page, include a mix of PPV, or promise no PPV to attract more subs.
There are alternative ways to make money. Sponsorships, brand deals, affiliate sales, merch, and more.
Use discounts and promotions on your monthly sub to encourage subscriptions. Sell your PPV content in bundles to get more sales.
Review and adjust your prices when necessary, but try not to do it too often. It can cause your subs to flee, even the ones with auto-renew on.